It starts with something simple / by Kumiko Jitsukawa

I didn't even know where to start, but the primary motivation for founding Ki-Chu New York is that the tactile sensation of Japanese tableware, called 'utsuwa' in Japanese, greatly influences the flavor of food and drink. This fundamental idea remains unchanged.

While the visual presentation undoubtedly holds significance when savoring Japanese cuisine, my intention extends beyond that. It's about the art of savoring Japanese cuisine, and it starts with something as simple as a sake cup. Life is not just about what we see; it's about what we feel.

Let's talk a little more specifically.  For instance, if the taste of wine depends on what kind of wine glass, don’t you think that the taste of sake also depends on the sake cup?  

Ki-Chu New York is developing a new service that allows you to directly experience the difference in taste between sake served in a sake cup fired in a climbing kiln and sake served in a simple glass sake cup. It's not merely about drinking sake; it's an immersive experience where you listen to the story directly from the ceramic artist who crafted the sake cup at the very place where it was made. You can experience the uniqueness of ceramic works fired in a climbing kiln. It's about savoring it in a way that transforms the ordinary into the extraordinary. We hope you'll incorporate this experience into your daily life. If you are interested in this service, please send us a message. We are thrilled to announce this service very soon, so please stay tuned for more updates.